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RETAIL DESIGN

Retail and architectural concept
Creation of retail point of sale
Shop-in-shops
Pop-up store
Retail guidelines

RETAIL EXPERIENCE

Shopping experience and customer experience
Sensory experiences
Ephemeral experiences

TRAVEL RETAIL

Prospective concept
Shop-in-shops

MERCHANDISING

Corporate merchandising
Pos materials and shop windows
Activations

Roger & Gallet: Capturing the essence of France in a single store

Conquering Asia by immersing customers in a distiller’s Parisian apartment. It was a bold challenge: hinting at the French heritage of Roger & Gallet, injecting a smidgeon of French je ne sais quoi, designing around thirty boutiques in China and Japan in the Parisian “Haussmann” style. Meeting the challenge meant ...

Omey: French pharmacy

How to give a French brand legitimacy for Chinese customers. Omey, a Chinese brand of dermo-cosmetics, wanted to set up in Paris and establish a French identity. Using the concept of an “Urban Apothecary”, it reinterpreted the design style of an old-fashioned pharmacy, adding a zest of vintage modernity. So ...
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